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EXPLORING THE CAUSES OF HEALTH
IN CULTURAL CONTEXTS
BIOCOGNITION
BIOCOGNITION
Discover How Longevity is Learned
The Birth of Centenarian Consciousness

Mario E. Martinez, PsyD
When an Image Becomes a Horizon
Some time ago, during an interview with a prominent journalist, I was told—half playfully, half perceptively—that I might be called “the Indiana Jones of centenarians.” The phrase stayed with me. Not because of its cinematic flair, but because it captured something essential about my work: extended field research across cultures, remote travel, uncertainty, and a lifelong focus on lived duration, rather than abstract data, to measure the horizons of longevity.
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Biocognitive Science Institute
For Students of Wellness
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